What is Restaurants Analytics?
Restaurant data analytics is the process of analysing every data point related to your business and converting them into meaningful insights, which can help improve everything from menus and staff straining to restaurant policies and marketing campaigns.
Unlike restaurant reporting, which involves looking at a compiled list of core metrics to compare sales and profits between specific periods, restaurant analytics allows you to do a deep dive into the numbers to better understand why your business is performing in a certain way.
With the competition for restaurant guests getting fiercer, analyzing the metrics and reports associated with your operations becomes integral to your role as the owner or manager, analytics they can present you with robust and actionable insights that can help you make invaluable business decisions.
Benefits of using data analytics for Restaurants
Evaluating sales metrics like revenue per server can help you identify staffing issues that may be affecting your restaurant’s profitability.
If a server generates the same amount of revenue throughout the week, and only certain hours bring a revenue dip, data analytics will be able to tell you where losses happen, and where you might be able to benefit from additional manpower.
Identify why certain items sell well, who ordered what and how much of it, and other front-of-house insights. This can be used to improve your menu, as, if you evaluate what entrees are being ordered in what amounts, you can introduce more of such items on the menu.
Gain an understanding of what menu categories – from appetizers and entrées to side items and beverages – are most popular, which can help you decide which type of items you should highlight in your restaurant marketing campaign.
These are just a few of the benefits you can gain from restaurant data analytics.
Truly competitive restaurants are utilizing analytics solutions for a variety of use cases, including:
- Customer profiling
- Operations improvement
- Table turnover optimization
- Sales forecasting
- Lifetime value and repeat customer trends
- With profits as thin as they are for the restaurants, any insight into how you can increase your overall revenue should be seriously considered.
Our services
| Restaurant & Bar Intelligence |
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| Monthly Fee | – |
| Setup Fee | – |
| Training | Includes 2 days remote training |
| Support | Business hours 09:00 to 17:00 |
| Custom development | Includes 10 hours application development for extra requirements |
| Requirements | Access to POS database or any other system as it may be required
In case that the Data Warehouse needs to be on premise rather than on the cloud a local server or VM will be needed, to be provided by the Hotel according to our specs The offer does not include any external costs from the PMS, Accounting or POS vendor or any external IT support |